Stellarossa sought marketing assistance to move the business forward, grow sales and re-energise their brand. They wanted to take a stronger brand approach and understand how they compete more effectively. They knew their website needed work, as did their in-store designs, menus and social media approach for all stores.
This was our challenge – to truly understand their business, what their brand stood for and how to execute their brand more effectively and consistently by improving their marketing material.
To inspire more people to experience the Stellarossa Coffee brand; to give the brand back it’s “wow” factor so the current stores can be more profitable and more store expansion achieved.
The EAT well GO…campaign was a massive task undertaken by Ripe that repositioned the Subway® brand and helped to rebuild their brand love by reminding customers that by eating well, Subway® fuels you with the energy you need to GO!