About Us

We’re a leading independent marketing agency that works closely with business owners, marketing teams and senior leaders to help connect their brand with people, find their competitive edge and leverage it in an engaging way through brand led strategic ideas.

The DNA for Ripe was borne from our belief in well-crafted strategies that seed great ideas... Great strategic thinking results in creative magic, and the magic of a great idea is that it connects to basic human desire...to feel, to be liked, to love, to smile and to be happy!

In the past 14 years this has resonated through the work we’ve done. Helping global brands like Subway achieve double digit growth, year on year over a seven year period through an integrated campaign approach that repositioned the American brand for Australians. Worked with UFC Gyms to launch their brand into Australia with an effective digital strategy. Built an online media centre for the Lott. Worked on a brand reposition for Stella Rossa. Generated internal and social content for Telstra and helped Priestley’s better understand their customers’ so they could position themselves for future growth. All in all we’ve worked with over 40 clients across Australia, New Zealand and the US to develop innovative ideas that help them grow and executed creative work that gets them remembered.

Our People

At the heart of the Ripe business are good, intelligent, honest and experienced people.

We’re strategic. We’re authentic. We’re collaborative. And once we start something, we’ll always see it through. Our team of Thinkers + Makers are experienced in behavioural research, brand consultancy, digital strategy and creative production, keeping us connected to an idea from its inception to its delivery.

Our team is made up of two very different types of personalities working together to deliver excellent results.

Thinkers

Thinkers are curious folk. They ask plenty of questions and listen with intent. They find insightful solutions to complex problems and have the ability to marry commercial savviness with creative thinking to inform the best possible business strategy.

Makers

True individuals, makers see the world from a completely different perspective to most people. Their talent lies in visualising and building unique creative solutions for your brand, working across a range of platforms to deliver a result that works.

Thinkers are curious folk. They ask plenty of questions and listen with intent. They find insightful solutions to complex problems and have the ability to marry commercial savviness with creative thinking to inform the best possible business strategy.

True individuals, makers see the world from a completely different perspective to most people. Their talent lies in visualising and building unique creative solutions for your brand, working across a range of platforms to deliver a result that works.

As a close-knit team, we’re proud of the positive and understanding culture we’ve fostered over the years. We love meeting like-minded Thinkers + Makers and are always on the lookout for talented people to join our team.

If you think you’re a good fit, we’d love to hear from you.

Who we work with